Former State Representative Barry Moore’s (R-Enterprise) campaign for Congress has released a new ad.

Moore is running to replace retiring U.S. Rep. Martha Roby (R-Montgomery) in Alabama’s second congressional district which includes the Montgomery area suburbs down to the Wiregrass region.

The ad features heavily and is narrated by Heather Moore, wife to the candidate and also a fixture within the family business.

Heather Moore said in a press release announcing the ad, “I want people to know that Barry Moore isn’t just a politician. He’s my husband, and the father to our four children. We’ve worked together to build his business since 1998, and I’ve seen him in good economic times and in bad. Through it all, his faith in God, in our family and in himself has carried him through.”

The 30-second spot echoes the Moore campaign’s first ad, touting his support for President Donald Trump, service in the armed forces, conservative bona fides and experience growing and creating a small business. The ad also spends time highlighting that Barry Moore is “a husband, a father, and a man whose word is his bond.”

Moore’s campaign says the ad “will run primarily on the Hallmark and Lifetime channels as well as across social media platforms.”

Watch:

Henry Thornton is a staff writer for Yellowhammer News. You can contact him by email: henry@new-yhn.local or on Twitter @HenryThornton95.