Viewers who tune into NASCAR Xfinity Series Food City 300 at historic Bristol Motor Speedway on September 17 will see Hometown Lenders branding on the No. 23 race car.

Hometown Lenders (HTL) has announced a one-race deal to sponsor Ty Dillon during next week’s race.

HTL president John Taylor expressed excitement in the company’s sponsorship of such a high-profile event.

“We’re super excited about the upcoming Xfinity race at one of the most exciting venues in racing, Bristol,” said Taylor. “We are partnering with experienced driver Ty Dillon and Our Motorsports to make a run for the checkered flag! Hometown Lenders, a nationally growing mortgage company licensed in over 40 states, is happy to support NASCAR and Dillon!”

The race will be broadcast nationally on NBCSN. Dillon will drive the No. 23 Chevrolet Camaro SS, sporting HTL branding.

A rapidly emerging leader in the national mortgage lending industry, HTL now has approximately 100 branch locations and is doing business in more than 40 states.