Birmingham-based Protective Life enhances annuity offerings with four national investment managers

Protective Life Corporation on Monday announced significant enhancements to its available investment options, advancing the company’s presence in the variable annuities space.

To help clients better capitalize on growth opportunities, Protective’s commission-based variable annuity solutions and their fee-based advisory solutions will now offer investment options from four national investment managers: AllianceBernstein, BlackRock, Columbia Threadneedle and T. Rowe Price.

In addition to these investment managers, Protective has added 29 new sub accounts to their commission-based products and 38 new sub accounts to their fee-based advisory products. This marks a major recommittal to the annuity space for the century-old company.

“We’re thrilled to introduce four new, first-class investment manager relationships and add these top investment options into our variable annuities, broadening Protective’s options and reinforcing our commitment to this product line,” stated Jim Wagner, Protective’s chief distribution officer. “These new variable annuity offerings strengthen our ability to provide financial professionals with more competitive investment options to meet evolving customer needs.”

The company has been headquartered in Birmingham since its founding in 1907; Protective is now a wholly-owned U.S. subsidiary of Dai-ichi Life Holdings, Inc.

Throughout its history, Protective’s variable annuity products have allowed the company to deliver high-quality, trusted support to its distribution partners and millions of customers across the country. Understanding what financial professionals and clients need when it comes to asset protection and growth to lifetime income and wealth transfer solutions, the company is investing resources to strengthen its current variable annuity product suite.

Like all the investment options available within Protective’s variable annuity portfolio, each new sub account was carefully selected based on fund management experience, quality investment practices and performance strength.

“We understand how important high-quality investment options are in a portfolio. Our new additions, combined with flexible product features already offered in our variable annuity products, allow us to continue to deliver on our promise of serving people and doing what’s right for our customers,” added Wagner. “Protective’s updated model portfolios support customers’ growth goals based on their risk tolerance. This investment expertise paired with tailored solutions amplifies our commitment to provide customers with trusted, strong and stable products.”

As Protective looks to the future with a focus on protecting more customers, the company’s strong portfolio of traditional commission-based and fee-based advisory variable annuity solutions will aim to help more clients retire confidently.

Sean Ross is the editor of Yellowhammer News. You can follow him on Twitter @sean_yhn

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