Alabama-based home improvement show has exploding national reach

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January 14, 2015

Danny Lipford, host of "Today's Homeowner." (Photo: YouTube) — Danny Lipford, host of “Today’s Homeowner.” (Photo: YouTube)

MOBILE, Ala. – The Emmy nominated, nationally syndicated television show, Today’s Homeowner with Danny Lipford, reached a record-setting 1.5 million weekly viewers during November 2014 Nielsen sweeps ratings, according to a release put out by the show on Wednesday. These are the highest numbers in the show’s 17 season history. This success is rooted in the show’s continued expansion into new television markets (now broadcast on 214 partner stations in 205 markets) and in its commitment to providing homeowners with credible, practical information and a realistic approach to home improvement. The show is produced and operates out of Mobile, AL.

Each week, Danny Lipford and the Today’s Homeowner crew work with real homeowners to handle simple repairs, maintenance and other projects around their homes. Offering this useful and authentic approach to home improvement has won over fans and directly contributed to the show’s popularity and 1.5 million viewers.

“We are very proud of setting this new record for our viewing audience,” Lipford said. “I think that Today’s Homeowner continues to attract new viewers and fans because we deliver quality information in an easy-to-understand format – and we always mix in a little fun along the way.”

As a contractor for 36 years, Danny Lipford is one of the most respected and sought-after names in the home improvement industry today. He has made more than 160 national television appearances on shows such as Rachael Ray, LIVE with Regis & Kelly, CNN’s Your Bottom Line, CBS’s The Early Show and This Morning, and is a regular on Fox Business Channel’s The Willis Report. Lipford has been the home improvement expert for The Weather Channel for over a decade, a longtime contributor to Better Homes & Gardens Magazine and BHG.com, and is a source for hundreds of other popular magazines and websites each year.

Today’s Homeowner is a national, multi-media home improvement brand including television, digital, radio, and social media platforms and is based out of Mobile, AL.